Japanese

Business Strategy

Raysum applies its expertise to finding distinct opportunities that fulfill tax, investment and other needs of our sophisticated clients, providing clients with one of a kind investment opportunities.

Raysum will continue to deliver on its strategy of finding inefficiencies in properties and transforming them into efficiencies worthy of their locations and market demographics in the rapidly changing times of today's vibrant, stimulating 24/7 Tokyo.

A Carefully Constructed Strategy for Our Sophisticated Investment Clients

OUR FOCUS

The Olympics are coming! While the focus of many is on the Olympic Village and Class A and S buildings as we approach 2020, the streetscape of Tokyo is actually dominated by Class C properties. This segment, which comprises 85% of all properties, is where Raysum focuses its primary efforts - redeveloping and repositioning properties to create new and added value.

TOKYO MARKET CHARACTERISTICS

Tokyo has many properties where owners have refused to cooperate with large developers to keep the properties in the family; properties where owners over-extended before and during the bubble and have been forced to live with inefficiencies since they lack resources to redevelop and the buildings do not appear to be financeable. These owners maintained their small properties meticulously, only to see the economy transform and render their properties inadequate for the times.

REPOSITIONING SPECIALISTS

Raysum diligently negotiates with these owners and strives to transform these hidden gems into new value properties worthy of the 24/7 city that Tokyo is today. We are committed to transforming Tokyo, and our excellent teams of “repositioning specialists”and value creators welcome this challenge as a platform on which to demonstrate our distinct strengths in the market.

Our combined teams – comprised of experts skilled in finding opportunities and executing strategies, those providing regulatory, documentary, property engineering and creative support and our internal team of architectural engineers – are the prerequisite for creating assets that meet the stringent needs of our sophisticated investors. Our flexible, dedicated teams have repeatedly fulfilled the needs of investors to bolster Raysum’s robust ROE and returns for investors – a win-win situation.

Raysum will continue to deliver on this strategy of finding inefficiencies in properties and transforming them into efficiencies worthy of their locations and market demographics in the rapidly changing times of today’s vibrant, stimulating 24/7 Tokyo.